There are really only 2 basic ways to get internet traffic and customers to your web site and hence to your business... FREE or PAID!

Most people don't realize that 'free traffic', or traffic that comes to your web site via Google or Yahoo, is not really free. This is because you have to get noticed and be on the first couple of pages of the search engines first, and you have to pay someone a lot of money to get you there.

Also... there are thousands of new web sites going live every day and people are getting smarter about how to get noticed on the internet. It's getting harder and harder to get 'free traffic' every day. It also takes a long time to get to a position in Google where you can be found.

So we have some problems with 'free traffic'...

• It's quite expensive
• It takes a long time
• You don't have the skills to do it yourself
  
• It's difficult to find genuine professionals who can help you

So what's the alternative?

Well if 'free' is not really free (and actually will cost you more than 'paid traffic'), you need to think about what's called 'paid traffic'. Generally speaking, paid traffic means buying advertising on sites that target your market, appear high up in the search engines, and already get a lot of your type of visitors. If your business is in Phuket, typically a site like ours.

Google itself is a great example of a web site where you can pay for advertising and target your market (if you don't know what you're doing though it can cost you a fortune).  

The advantages of this type of traffic are...

• It's not generally very expensive
• You see results almost immediately
• You don't have to rely on professionals who are not qualified
• You receive targeted visitors interested in your market
• You control your budget
• You receive what are called 'backlinks' which help your own web site
• It's easy to assess independently if the web site you advertise on is getting any visitors (www.alexa.com)
  

Contact our advertising agency MaxMedia Phuket or Rob Seiler on +61 (0)458 090 066 for more information.